2018 breeding season is in the books! It is officially in our review mirror. I sincerely thank our stallion owners for allowing us the opportunity to manage your stallion and to our many mare owners, without you we wouldn’t be here. But no time to reminisce, we can only look forward here at SDP!
Our stallion services are now global. As the breeding season has ended in the Northern Hemisphere (February – July), plans and preparations have been ongoing for months for the Southern Hemisphere breeding season (August – January). Our Team is just now catching our breath as we prepare to dive head first into phase two 2018.
For a decade now, I have learned what to do and more importantly what not to do for stallions in various international markets. Every country and region have their own set of variables, conditions, expectations and market factors that can make or break a stallion’s success. There is no magic wand or potion that guarantees success.
We’ve opened successful distribution on four continents and have shipped to the other two. That makes six out of seven continents thus far, I don’t reckon we’ll make Antarctica anytime soon…. By having a global approach, we strive to give our stallion owners every opportunity to reach mare owners and transversely, we strive to provide our mare owners with the very best stallions we can.
It all begins with gauging interest on a stallion. Will there be demand? If so, will it be enough to pay for the expense to quarantine, freeze, export, import, distribute, etc. Has to be able to check many boxes. Unfortunately, there aren’t any guarantees. There are always risks. But I’m a good student and I’ve learned a lot doing this over the years. I also have a reputation for performing, I can’t think of anything more important than that in my line of business. I sure wish I was always right. Of course, I’m not. But we are honest and will always do our best. The pursuit of perfection is a noble endeavor.
So, it never really slows down for us here at SDP. Horses don’t wear watches, they don’t look at calendars, what is a holiday? 247…365. We love it!